Post by needs to be aware that a on Oct 23, 2023 6:06:39 GMT
From a political marketing point of view, the sooner you put well-structured planning into practice, the more likely you are to efficiently impact voters and have a successful campaign. The first steps towards a deputy campaign Political campaigns are very dynamic and voters have become increasingly demanding. To come out ahead in the 2022 elections , which will be one of the most disputed in recent times, it is necessary to become a reference for stakeholders. This construction requires knowledge, mapping and time to put each of the following actions into practice. 1. Know what you have to offer voters The campaign must have synergy with the candidate's life. Many people start sharing content before they even know what they have to offer. Start by writing your story. List your attributes, what your first job was, the people who influence you, which philosophy you are most adept at, which parties you most identify with, what your profession is and whatever else you find interesting. 2. Select your audience and know their interests If you want to talk to everyone, including those who have no affinity with your path, you will waste a lot of time on your campaign and you won't get the results you expect.
Therefore, selecting your audiences helps your message to be more efficient and you can say the right thing to the right people. Remember: audiences are selected based on some characteristics: demographic asia phone number list profile, ideology, regions, themes, among others. How to correctly segment your audience How to correctly segment audiences 3. Plan content for your deputy pre-campaign Before planning the content, you need to consider the time you will have to work on communicating with the public. At some point, you may ask yourself: “how much content do I have to generate?” The most important thing, however, is not the quantity, but the message that each content conveys . Make a weekly content plan for each of your audiences and focus on a few messages per period . This way, people will retain this information better. 4. Establish channels to speak to your audience Thinking about which channels your audiences are on will give you more precise guidance on where to share your content. If your audience is very young, Tiktok is the ideal channel to speak directly to this segment.
On the other hand, creating a fan page on Facebook can help communicate with an older audience, as the network has been showing potential for greater growth among senior citizens for some time . The differences between Facebook and Tiktok audiences The differences between Facebook and Tiktok audiences 5. Attract the audience to your content Attracting your audience is essential to making your message known to people. The audience happens organically, through the website or YouTube channel; through search engines, with the purchase of keywords and boosting; and through stimulation, with a well-structured database. In some cases, prepare your pocket to advertise and direct people to your content. The organic audience is no longer a priority for Facebook and Instagram. As Mark Zuckerberg, CEO of Facebook, has already stated: “We continue to tweak how this works, but now we plan to keep civic and political groups out of recommendations in the long term and expand this globally.” To work! Now that you know what the first steps should be for your deputy campaign, how about not wasting any more time and getting your hands dirty? On YouTube, there is a complete class by professor and political consultant Marcelo Vitorino, showing all the details about this process described here.
Therefore, selecting your audiences helps your message to be more efficient and you can say the right thing to the right people. Remember: audiences are selected based on some characteristics: demographic asia phone number list profile, ideology, regions, themes, among others. How to correctly segment your audience How to correctly segment audiences 3. Plan content for your deputy pre-campaign Before planning the content, you need to consider the time you will have to work on communicating with the public. At some point, you may ask yourself: “how much content do I have to generate?” The most important thing, however, is not the quantity, but the message that each content conveys . Make a weekly content plan for each of your audiences and focus on a few messages per period . This way, people will retain this information better. 4. Establish channels to speak to your audience Thinking about which channels your audiences are on will give you more precise guidance on where to share your content. If your audience is very young, Tiktok is the ideal channel to speak directly to this segment.
On the other hand, creating a fan page on Facebook can help communicate with an older audience, as the network has been showing potential for greater growth among senior citizens for some time . The differences between Facebook and Tiktok audiences The differences between Facebook and Tiktok audiences 5. Attract the audience to your content Attracting your audience is essential to making your message known to people. The audience happens organically, through the website or YouTube channel; through search engines, with the purchase of keywords and boosting; and through stimulation, with a well-structured database. In some cases, prepare your pocket to advertise and direct people to your content. The organic audience is no longer a priority for Facebook and Instagram. As Mark Zuckerberg, CEO of Facebook, has already stated: “We continue to tweak how this works, but now we plan to keep civic and political groups out of recommendations in the long term and expand this globally.” To work! Now that you know what the first steps should be for your deputy campaign, how about not wasting any more time and getting your hands dirty? On YouTube, there is a complete class by professor and political consultant Marcelo Vitorino, showing all the details about this process described here.
